Sunday, December 21st, 2008 | Filed under Comic 14 Comments

Each One, Teach One. One is Fun. Ham Do, Hamare Do, Singh is King…. We’re not over the Socialistic mindset of the 60’s with regards to government slogans. It has to rhyme. Doesn’t matter that it makes no sense as a sentence, or does not get the message across. Also, the artwork isn’t….  umm….. mature, shall we say? I wonder if there’s only one guy thinking up slogans AND drawing the characters.

I personally love the ones from the Dept. of Health. Check out the one about T.B.

Woah There! Forget getting your mucus tested, you just spat out your lungs. Then there’s another poster about Saving Water which I’ve been trying to shoot. Shows a girl brushing her teeth. And it’s actually a demon foaming at the mouth. If anyone has that photo, send me the link.

Also, got this interesting poster about “What-to-do-when-diarrhea-strikes-during-a-civilized-dinner-conversation”

Also, the Comic Captioning Contest is still on, and it’s the last day. So if you haven’t sent your entries YET, please do. There’s prizes and shit.

And YES, the fat guy with the paunch works in advertising.
: Strange Advertising Slogans.

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  1. 1
    Sree // December 21st, 2008 at 11:50 pm

    Hey, its government protocol to come up with crappy ads. It won’t be looking like the government is behind it otherwise.

    BTW, its raining from that TB guy’s mouth. Modern art?

  2. 2
    Prateek // December 22nd, 2008 at 12:22 am

    You, ignorant clod! Remember “zara si savdhani, zindagi bhar ki asaani”, the base rule for advertising is, if you can make it jingle, people will remember it. I am all for pointing out flaws in governance but not at the place where it is not required!

  3. 3
    Varun // December 22nd, 2008 at 9:27 am

    WOW@Above comment! Are u a govt employee by any means man??

  4. 4
    Saurabh // December 22nd, 2008 at 10:14 am

    Absolutely Right, and much the same when it comes to naming Hindi Dubbed English movies, “Khilone ki chaahat bani papa ki aafat”, for Jingle all the way. It does Rhyme !!

    Good Observation Saad!

  5. 5
    Rohan // December 22nd, 2008 at 12:47 pm

    Hehe, I like this. Seems like the ranting, complaining Sad Actor of yore.

  6. 6
    Saad Akhtar (Author) // December 22nd, 2008 at 1:35 pm

    @sree: It’s not rain. It’s TB infected mucus. Because he didn’t see a doc after his cough went on longer than three weeks. Always see a doctor on the eve of the 21st day or you’ll be spraying like this too.

    @prateek: That’s what I’m saying. They’re taking the basic rule of advertising to such extremes that the message gets lost. You point out “zara si savdhani, zindagi bhar ki asaani”, I remember this from somewhere, but I dont know what the brand/topic/intention was. Of course, after this comment I’ll go google it. But is that what they were trying to do? This message is applicable to nearly everything from getting a vasectomy to always wearing a seat belt. Now a good jingle/slogan would be “Vicks ki goli lo, khich khich door karo”. It rhymes, it reinforces the brand, it communicates well. You have fuckin khich khich, take fuckin vicks. Fuck yeah!

    @saurabh: That Jingle All the Way hindi title isnt the title, that’s the plot. You look at the poster and say “Ah! So that’s what it is”, and dont watch the movie. And for that particular movie, it’s a good thing to NOT watch.

    @rohan: It’s not me. It’s the characters.

  7. 7
    Abhiroop // December 23rd, 2008 at 12:02 am

    funny surd…..

  8. 8
    Hemant // December 23rd, 2008 at 3:19 pm

    Hello Saad! Really interesting site. Would love to do the guest post as you suggested.

  9. 9
    Deepak // December 25th, 2008 at 12:29 am

    I am guessing there are some budding poets in the department of roadways too. Saw these in Ladakh :
    Peep peep, don’t sleep.
    Driving faster can cause disaster.
    After whiskey driving risky.

  10. 10
    Saurabh // December 25th, 2008 at 4:00 pm

    This one is in Gujarati,

    Jhadapni Mazaa, Maut Ni Sazaa (Fun of Speed,Pusnishment of Death), Saw it in Baroda and Ahmedabad

  11. 12
    Devlin // January 23rd, 2009 at 1:50 pm

    A gem from DTC – “Gati pe brake, warna haddi crack(e)”

  12. 13
    Biju Mathews // January 29th, 2009 at 11:42 pm

    Ha ha. Great post. The irony well depicted. Keep blogging!

  13. 14
    akshay // July 25th, 2010 at 2:09 pm

    “ladki ek to ladke chaar…. dhundte rahenge beheno ka pyaar” – another slogan by government…. btw great post :D


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